A working social media manager's curriculum — brand research, content, scheduling, AI workflows, paid social and reporting — across Meta, TikTok, LinkedIn and Pinterest.
Each module runs the same way a real content calendar does — research and plan, create, schedule, then measure.
Set up a professional presence everywhere your audience is — grounded in real research, not guesswork.
Learn the anatomy of a high-performing post, then produce native content for every channel.
Move from single posts to a managed operation — calendars, repurposing and community management.
Fold AI assistants into the daily workflow — research, drafting and reporting — without losing brand voice.
Beyond the basics — the business tools, content features and native insights on every platform.
Bridge organic management with media buying — the fundamentals across every ad platform.
Measure what matters, read native analytics everywhere, and turn data into decisions.
Everything from Modules 1–7, applied to one real (or simulated) brand — the same deliverables you'd hand a client in your first week on the job.
This certifies that the bearer has completed all eight modules, graded assessments and the capstone project.